Resources
All resources →How AI assistants pick the three or four names they give buyers, and what you can do about it.
Start here →Three names, one shift. What each covers and what to do first.
The numbers behind the shift, each with its source.
Tell us about you, book a call, see what AI says.
Score any page out of 14 and see what to fix first.
Ten questions, five minutes, no email. Your three biggest gaps.
Your first 15 fact lines, with owners and review dates.
AEO for education means getting your school, university or programme named when parents and students ask AI to compare options. These decisions weigh curriculum, outcomes, fees and fit, and AI favours institutions that publish that information clearly and consistently.
Prompt
Which international schools in Dubai are strong in science for secondary students?
AI answer
Illustrative example · fictional brands
Shortlists start here.
Comparisons shape the final choice.
Fee questions favour schools that publish them.
Programme-led questions.
Accreditation checks.
Availability questions.
AI skips what it can't state.
Parents' questions go unanswered.
Their tone becomes the answer.
A trust problem at the final step.
AEO for education means getting your school, university or programme named when parents and students ask AI to compare options.
SEO earns a place in search results. AEO earns a place in the answer AI gives, which usually names only three or four options. Both matter; AEO measures whether you're named, how you're described and who is recommended instead.
Answer Share is the share of AI answers to your buyers' real questions that name you, shown with its range. We test the same question set across ChatGPT, Gemini, Claude and Perplexity.
Any. We test the questions your customers ask in the markets and languages you sell to, wherever they are.
Book an AI readout: we ask ChatGPT, Gemini, Claude and Perplexity the questions your buyers ask and walk you through what they say, live on a 30-minute call.
