Resources
All resources →How AI assistants pick the three or four names they give buyers, and what you can do about it.
Start here →Three names, one shift. What each covers and what to do first.
The numbers behind the shift, each with its source.
Tell us about you, book a call, see what AI says.
Score any page out of 14 and see what to fix first.
Ten questions, five minutes, no email. Your three biggest gaps.
Your first 15 fact lines, with owners and review dates.
AEO for travel brands means getting your tours, experiences or services included when travellers ask AI to plan a trip. AI builds itineraries from guides, reviews and clearly described experiences, so operators with specific, well-reviewed and bookable listings get included.
Prompt
Plan three days in Lisbon with food and culture for a couple.
AI answer
Illustrative example · fictional brands
Itinerary questions decide what gets booked.
Interest-led shortlists.
Value checks.
Segment questions.
Seasonal questions shape plans.
Trust checks before booking.
AI can't place you in an itinerary.
They get the citation and the margin.
AI recommends you at the wrong time.
Outdated impressions persist.
AEO for travel brands means getting your tours, experiences or services included when travellers ask AI to plan a trip.
SEO earns a place in search results. AEO earns a place in the answer AI gives, which usually names only three or four options. Both matter; AEO measures whether you're named, how you're described and who is recommended instead.
Answer Share is the share of AI answers to your buyers' real questions that name you, shown with its range. We test the same question set across ChatGPT, Gemini, Claude and Perplexity.
Any. We test the questions your customers ask in the markets and languages you sell to, wherever they are.
Book an AI readout: we ask ChatGPT, Gemini, Claude and Perplexity the questions your buyers ask and walk you through what they say, live on a 30-minute call.
