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The facts guests check before they book, and why AI gets them wrong.

Hours, capacity, contacts and conditions: the details that decide a booking, and how to keep them consistent.

7 October 2026 · 3 min read

On this page

Which facts decide a booking?

  • Opening days and hours

    Including closures, seasonal changes and last orders.

  • Capacity

    Seated and standing, per room or layout, not a single headline number.

  • Private rooms

    How many, how many guests each, and minimum spend.

  • Booking contact

    One phone number and one WhatsApp link that actually match.

  • Conditions

    Deposits, dress code, age limits, entry rules.

  • Access

    Parking, transport and accessibility.

Where do the contradictions come from?

Group websites and individual venue sites updated at different times. Event pages that list several layouts without labelling them. Old listings on booking and review platforms. Press articles that capture a moment and never change. Each one is a source AI can quote.

A simple process that fixes it

  1. Agree the facts

    Write one approved fact sheet per venue, owned by operations.

  2. Update your pages

    Update your own pages first, with a date.

  3. Correct listings

    Correct the five listings guests use most.

  4. Check monthly

    Ask AI the questions guests ask, monthly, and log what changed.

What this changes

Fewer wasted enquiries from people who don’t fit, fewer disappointed guests, and enquiries that arrive closer to a booking. It doesn’t guarantee AI will recommend you, but it removes the most common, avoidable reasons for being left out or described wrongly.

Frequently asked questions

Which facts should we fix first?

Anything that can stop a booking: hours, capacity and the booking contact.

Do we need to change every listing?

Start with the few that guests and AI rely on most: your Google Business Profile and the main booking and review sites.

Check what AI tells your guests.

See which booking questions AI answers accurately, and where your facts conflict.